How do I onboard a new channel partner in Makanify?

Go to Settings, Company Settings, Users and invite the CP via email. They receive an invitation, accept, sign up via phone OTP, and get access with the role you assigned. Configure their inventory allocation and territory rules. The entire onboarding typically takes 5 to 10 minutes per partner.

Can channel partners see each other's leads or commission data?

No. Channel partners see only the leads assigned to them. Roles and permissions enforce strict data partition between CPs. A CP does not see other CPs' lead pipelines, commission rates, or booking records unless explicitly granted by the admin.

How does inventory allocation per channel partner work?

In the CP's user record, configure the inventory they can access: all projects, specific projects, specific towers, or specific units. The CP only sees their allocated inventory in their CRM. Allocations are updated from the admin panel at any time.

How is lead routing to channel partners configured?

Configure routing rules in Capture Leads or in CRM Settings. Rules support routing by buyer's preferred locality, configuration, budget range, project interest, or builder allocation. Combine round-robin, equal distribution, or specific user routing with the above conditions.

Does Makanify track commissions per channel partner?

Configure commission structures per CP, per project, or per agreement (flat percentage, tiered, custom). Commissions auto-calculate per booking. Pending, received, and disputed commissions are all tracked. Commission reports export for finance reconciliation.

What happens when a multi-builder CP has their own Makanify subscription?

Multi-builder CPs typically run their own Makanify Broker and Channel Partner plan subscription to manage their full business. You also invite them as a CP in your workspace. They see only your allocated inventory in your workspace. Their own subscription and your workspace are fully separate; no data crosses.

Can I revoke a channel partner's access?

Yes. Deactivate the CP from your Users list at any time. They lose access immediately. Historical data (leads worked, bookings closed, commissions earned) is preserved on your CRM for audit and reporting purposes.

How do I see which channel partners are performing best?

The Sales Performance by Agent Report includes CPs with filters by date range and project. See CP-wise sales volume, conversion rate, average ticket size, and pipeline contribution. The Dashboard also surfaces top performers in real time.

Can CPs share project marketing material with their own buyer contacts?

Yes. Project files (brochures, floor plans, RERA certificates, marketing collateral) uploaded to a project's Files tab are accessible to allocated CPs. CPs can download and share with their buyer contacts directly. File visibility respects project allocation rules.

Is channel partner management included in the Builder plan?

Yes. CP onboarding, role-based access, inventory allocation, lead routing, and performance reports are all included in the Builder plan at ₹1,000 per user per month, billed annually. Each CP user counts as one active user toward your seat limit.

Operate

Channel partner management for Indian builders, at scale.

Twenty partners, two hundred, five hundred. Onboard with role-based access, allocate inventory by project or tower, route leads by territory, and track commissions per booking. The same platform partners use to sell gives you full visibility into every action.

Book a free demo

Onboarding: Same day
Allocation: Project · Tower · Unit
Visibility: Scoped per partner

Builder

Skyline Realty

37 active CPs

Powai CP

8 deals

Andheri CP

5 deals

Thane CP

3 deals

BKC CP

11 deals

Borivali CP

6 deals

Pune CP

4 deals

Why it breaks

Why channel partner management breaks at 20+ CPs

WhatsApp groups plus Excel plus the sales head's memory work up to about twenty partners. After that, three things break at the same time.

3 CPs

one booking

Commission disputes you cannot adjudicate

Three partners claim the same booking. Nobody can prove who introduced the buyer first. A Wednesday afternoon disappears into a three-way negotiation that ends with someone unhappy either way.

Inventory.xlsxv37

2 conflicting bookings

45 of 50

have the wrong Excel by Tuesday

Latest availability shared with fifty partners on Monday. By Tuesday, most are looking at the wrong version. Two of them sell the same unit on the same weekend, and the cleanup costs you a relationship.

Inventory.xlsxv37

2 conflicting bookings

CP Mumbai West142+

Inventory updates199+

Allocations47+

Monday

rebuilt from WhatsApp

No idea who is performing, coasting, or leaving

The builder does not know which partner is delivering, who is coasting, and who is quietly shifting to a competitor. The Monday review is reconstructed from screenshots and the sales head's memory.

CP Mumbai West142+

Inventory updates199+

Allocations47+

Makanify makes channel partners first-class users on the same CRM the builder uses. Every action visible. Every commission logged. Every inventory view live.

What it covers

Five things Makanify does for your channel partner network

From the partner's first invite through every booking and every commission, your team sees one continuous view of the entire network.

Channel partners and their team members onboarding

Email an invite. The partner signs up via phone OTP, brings their own team in with role-based access, and lands inside their workspace ready to sell.

See how many leads one channel partner gave

Per-partner lead counts roll up live. Sort by source, locality, or configuration. Spot which partners drive volume and which only show up at booking time.

Channel partner's booking and sales

Every booking ties back to the closing partner with audit trail. Filter sales by partner, by project, by month. The credit chain is unambiguous, every time.

Commission tracking on every booking

Flat, tiered, or custom structures per partner and per project. Pending, received, and disputed states logged. Finance and the partner see the same number.

Partner performance reports

Sales volume, conversion rate, average ticket size, and pipeline contribution. See who is leading, who is coasting, and who needs help, without rebuilding the report each Monday.

Two scenarios

Multi-builder CPs and dedicated CPs, both supported

Some partners work exclusively with one builder. Others sell across multiple developers at the same time. Both fit on the same platform without data crossing where it should not.

Scenario 1

Dedicated CP

Invited only to your Makanify workspace. Their entire CRM experience is your projects, your leads, and your commissions.

Boutique partners aligned with one developer
Geographically concentrated CP firms
Single data partition for clarity
Simplest setup and onboarding

Scenario 2

Multi-builder CP

The partner has their own Makanify Broker and Channel Partner subscription. They are also invited to your workspace with scoped access only.

Their main workspace stays separate from yours
Your workspace shows only your inventory
No data crosses between workspaces
Most common pattern at scale

Built for

Who Makanify channel partner management is built for

Developers

For

Builders with growing CP networks

Twenty partners, two hundred, five hundred. Onboard in a single sitting and run the entire network from the same workspace your sales team already lives in.

Learn more

Sales heads

For

Sales heads running the CP relationship

Live commission ledgers, partner performance, lead-source intelligence, and inventory allocation in one screen. Monday reviews stop being archaeology.

Learn more

CP firms

For

Channel partner firms

Boutique partners and multi-builder CP firms both fit. Allocations, leads, and commissions stay scoped, even when one partner sells across multiple developers.

Learn more

FAQs

Channel partner questions

Go to Settings, Company Settings, Users and invite the CP via email. They receive an invitation, accept, sign up via phone OTP, and get access with the role you assigned. Configure their inventory allocation and territory rules. The entire onboarding typically takes 5 to 10 minutes per partner.

Trusted by builders, channel partners and brokers across India

Ready to take your real estate sales from chaos to closed?

Book a 30-minute personalised demo. We will walk you through Makanify on your data, your projects, and the way you actually sell.

Book a free demo Or call us: +91 999 833 4001