The Real Estate CRM that takes you from RERA launch to last unit sold.
Makanify is the AI-powered sales and project CRM purpose-built for Indian builders and the channel partners and brokers who sell their inventory. Capture every lead, automate every WhatsApp follow-up, generate every demand letter, and close every booking, on one platform that understands how Indian real estate actually works.
Makanify AI says
Call Rajesh Patel now, viewed 3BHK pricing 4 times in 24h
Sales Funnel, This month
Updated liveConnects to the platforms your team already uses
If you sell real estate in India,
you already know the pain.
Leads scattered across six places
Inquiries from MagicBricks. Inquiries from 99acres. Walk-ins on Saturday. WhatsApp groups for channel partners. A separate spreadsheet for buyers your sales head met last quarter. By Tuesday morning, half of them have stopped responding.
Compliance done by hand, every single day
Demand letters drafted in Word. Allotment letters lost in email threads. Payment receipts typed up at the end of the week. RERA audit comes around once a year and your team scrambles for the next four weeks.
Sales happens on the ground, your CRM does not
Site visits at the project. Negotiations in the buyer's car. Bookings on paper at the customer's home. Then someone updates the CRM later, sometimes accurately. Channel partner WhatsApp groups buzz all weekend. Reports get built every Monday by your sales head from screenshots.
One platform. Every step of the deal. Built for India.
Six capability buckets, exactly what your team needs from inquiry to possession. Scroll to walk the platform.
Capture
Every Indian portal in one CRM. In under 4 minutes.
99acres, MagicBricks, Housing.com, NoBroker, Meta, Google, walk-ins. Every lead lands, gets AI-scored, and routes to the right agent automatically.
Engage
WhatsApp, calls, SMS, all from inside the lead.
Meta-approved templates fire on stage changes. Click-to-call logs every conversation. Two-way chat lives in the lead timeline, not on a personal phone.
Makanify Realty
online
10:42
10:44
10:44
10:45
Sell
Cost sheet in 30 seconds. Hold, book, sell with audit trail.
Branded, RERA-aligned quotes auto-computed from project setup. Hold a unit on verbal commitment. Convert to booking with KYC capture and bank routing.
Cost sheet · Skyline A-1201
2 BHK · 1,150 sq ft
| Base price | ₹8,500 × 1,150 | ₹97,75,000 |
| GST | 5% | ₹4,88,750 |
| Stamp duty | 6% | ₹6,15,825 |
| Society maintenance | ₹20/sqft | ₹23,000 |
| Legal + club | Fixed | ₹60,000 |
| Total payable | ₹1,09,62,575 |
Operate
Demand letters fire on milestones. Reports build themselves.
RERA-aligned templates with live CRM data via shortcodes. CP allocation with scoped visibility. Twelve pre-built reports, role-respecting.
Makanify Realty
RERA · GJ/RAJ/MUM/PCMC/004
04 May 2026
Dear {{customer_name}},
As per the Construction-Linked Plan signed for unit A-1201, Skyline Heights, the next milestone First slab completion has been reached.
Auto-generated by Makanify · sent on WhatsApp
Grow
Targets you can see. Re-engage cold leads. Your own listing site.
Five metrics tracked live on the dashboard. Co-broking through the verified Partner Network. Drip campaigns across WhatsApp, SMS, and email.
Targets vs achievement
May · Mumbai team
Sales amount
₹3.4 Cr / ₹5 Cr
Units sold
12 / 20
Site visits
47 / 60
Meetings
31 / 40
Calls
412 / 500
On track
3 / 5
6-month trend
+14%
AI
Scored. Recommended. Drafted. Decided.
Every lead scored 0 to 100 in real time. Next best action with reasoning on every deal. WhatsApp drafts when an agent doesn't know what to say. Plain-English answers from your CRM data.
Makanify AI
Aarav Mehta · Powai
Recommended now
Send WhatsApp · share Skyline-A 3 BHK cost sheet
Buyer asked for pricing 4 days ago. Score dropped 8 points this week. 5-day response window typical for this stage.
Score trend
84 ↑
Last touch
4d ago
Stage
Negotiation
One platform. Four audiences. Each one respected.
Different roles, different pain. We built one platform that respects all four.
End-to-end CRM for real estate developers
For Builders and Developers
Manage projects from RERA launch to last unit sold. Run unit inventory by tower, block, floor, and configuration. Configure construction-linked, subvention, and milestone-based payment plans. Auto-generate demand letters and allotment letters. Onboard 200+ channel partners and track commissions per booking.
See Makanify for buildersSell builder inventory, track every commission
For Channel Partners
Centralise inventory from multiple builders. Capture leads from every portal. Automate WhatsApp follow-ups. Track commissions per deal. Build your team and grow your firm with role-based access. Sync everything to your phone with iOS and Android apps.
See Makanify for channel partnersResale, rentals, and primary inventory in one place
For Brokers
Capture leads from every portal. Share property listings on WhatsApp in one tap. Match buyers to properties with AI-driven preference filtering. Co-broke deals through the Partner Network. Run your own listing website with Makanify Sites.
See Makanify for brokersEmpower your member network with shared technology
For Realtor Associations
The first CRM platform built for realtor bodies in India. Power your member directory, run association-wide inventory exchange, manage shared lead pools, and run member training programs through one platform. Trusted by NAAR.
See Makanify for realtor associationsReal builders. Real channel partners. Real numbers.
“Makanify helped us digitise our entire sales process and automate payment tracking across three projects. The demand letter automation alone saved us a full day every week.”
Vrundan Khatri
Director, Shreepath Realty · Ahmedabad
“We moved 12 channel partners onto Makanify in the first month. Inventory disputes dropped to zero and our weekly reporting became a five-minute job, not a five-hour one.”
Manish Joshi
Sales Head, builder firm · Surat
“WhatsApp follow-ups go out the moment a lead lands. Site visits are confirmed before my team even reaches the project. The platform respects how Indian buyers actually behave.”
Sunita Verma
Founder, brokerage firm · Surat
Used by builders, channel partners, and brokers
Your sales team, now with a co-pilot that never sleeps
Makanify AI watches every lead, every site visit, and every conversation, then tells your team exactly what to do next. The difference between guessing and knowing.
Smart lead scoring
Live intent scoring across every lead, updated as buyers engage with your site, brochures, and WhatsApp.
Revenue forecasting
Predict monthly collections per project. Spot risk before it shows up in your funnel.
Follow-up intelligence
Know who to call, when to call, and what to say. Makanify AI schedules it all.
Document drafting
Auto-draft demand letters, allotment letters, and follow-up messages in your voice.
Makanify AI
Watching 247 active leads
92%
Accuracy on lead scoring
+35%
More closures with prioritisation
20h
Saved per rep, per week
247
Leads scored every minute
We did not build a generic CRM
with a real estate skin.
We built Makanify for Indian builders, channel partners, and brokers from the first line of code. Here is the difference, in plain numbers.
Questions builders, channel partners, and brokers ask us
- Makanify is an AI-powered real estate CRM purpose-built for the Indian property market. It serves four primary audiences: real estate builders and developers, channel partners who sell builder inventory, brokers who handle resale and rental property, and realtor associations like NAAR who coordinate member networks.
Ready to take your real estate sales from chaos to closed?
Book a 30-minute personalised demo. We will walk you through Makanify on your data, your projects, and the way you actually sell.