Which portals does Makanify capture leads from on day one?

99acres, MagicBricks, Housing.com, NoBroker, Meta Lead Ads (Facebook and Instagram), Google Lead Form Ads, and custom website forms via webhook. Plus walk-in registers via the mobile app. Setup per source takes 10 to 30 minutes.

How long does it take to set up lead capture from a portal?

For 99acres, MagicBricks, Housing.com, and NoBroker, setup typically takes 10 to 30 minutes per source. For Meta Lead Ads, setup is 30 to 60 minutes because of the Google Sheet plus Apps Script flow Meta requires. For custom website forms, setup is whatever your developer takes to add the webhook POST request, usually 15 minutes.

Will Makanify automatically match an inbound lead to a specific property listing?

Yes, when you have mapped your portal property IDs to your Makanify properties. For 99acres, MagicBricks, Housing.com, and NoBroker, this is a one-time mapping per listing. After that, every inquiry on a listing auto-tags the lead with the matched property. For Meta and Google ads where the lead does not reference a specific property, matching uses the buyer's stated preferences.

How quickly does a lead arrive in Makanify after the buyer submits an inquiry?

Under 4 minutes for portal-sourced leads. Custom website webhook leads arrive within seconds. Meta Lead Ads leads typically arrive within 5 to 10 minutes due to the Google Sheet sync flow Meta requires.

Can I assign incoming leads to specific team members automatically?

Yes. Four assignment modes: round-robin across a team, equal distribution across a team, specific team member, or rule-based (for example, leads from a specific city go to a specific team member, or leads above a certain budget go to a senior agent). Rules can be combined.

What happens if I am not on Meta or Google Ads, but I get leads from my own website?

Custom website forms feed leads into Makanify via a standard webhook. Your developer adds a POST request to the webhook URL Makanify generates. The lead lands in Makanify within seconds. Configure assignment rules and AI scoring the same way as portal leads.

Does Makanify capture walk-in leads?

Yes. Walk-in leads can be captured manually through the web app or mobile app at the time of the walk-in. The same lead pipeline, scoring, and assignment rules apply. The mobile app makes walk-in capture practical for site visit teams.

What happens if a lead inquires multiple times across multiple portals?

Makanify detects duplicate leads by phone number (which is the reliable identifier in Indian real estate). When a duplicate is detected, the existing lead record is updated with the new inquiry details, and a similar-leads indicator surfaces on the lead detail page. No duplicate records are created.

Can I see which lead source is performing best?

Yes. The Lead Source Performance Report shows full funnel progression per source: New Lead, Contacted, Interested, Visit Completed, Negotiation, Lead Won, Lead Lost. Filter by date range, team, project. Identify which source generates the highest conversion and best return per rupee of ad spend.

Is lead capture included in the Builder plan and the Broker plan?

Yes. Lead capture from all six pre-integrated sources plus custom webhooks is included in both the Builder plan (₹1,000 per user per month) and the Broker and Channel Partner plan (₹500 per user per month).

Capture

Real estate lead capture from every Indian source, answered before the buyer switches tabs.

Auto-capture from 99acres, MagicBricks, Housing.com, NoBroker, Meta, Google, your website, walk-ins, and a thousand more apps via Pabbly. Every inquiry AI-scored, routed, and acknowledged on WhatsApp in real time.

Book a free demo See pricing

Capture: Real time
Apps: 1,000+
Setup: Same day

Why speed wins

The first to call wins. The rest get ignored.

Indian buyers fill two or three portal forms in the same ten minutes. The first response gets the call back. Everyone else competes on price.

Real-time

From Submit to assigned rep, instantly

The moment a buyer sends an inquiry, it lands in Makanify, gets scored, gets routed, and pings the right rep on WhatsApp. No batches, no overnight imports.

1,000+

apps

Connect anything your team already uses

Pabbly Connect support lets you wire up the entire long tail of CRMs, billing tools, calendars, forms, and chat platforms in minutes. No code required.

0 to 100

AI score on every lead

Each inquiry is scored on source, intent, locality, configuration, and prior conversion patterns. Hot leads surface to the top of the rep's list automatically.

DPDP

aligned

Consent + audit on every record

Source, timestamp, and consent state captured on each lead. Every assignment, route, and disposition change goes into a tamper-evident audit trail.

Sources

Connect every place a lead can come from. Then the long tail too.

Native integrations for the Indian portals where buyers actually search, plus Pabbly Connect for the thousands of apps your team already uses.

Indian property portals

Every Indian portal your team already advertises on.

Native, pre-built capture for the portals where Indian buyers actually search. Your inquiries land in Makanify the moment a buyer hits Submit, with property tags applied automatically.

99
99acres
Inquiry forms + listing IDs
MagicBricks
Inquiry forms + property leads
Housing.com
Forms + matched property tags
nb
NoBroker
Lead forms + property mapping
Meta Ads
Facebook + Instagram lead ads
Google Ads
Search + YouTube lead form ads

Pabbly Connect

Plus thousands of apps your team already uses.

Our native Pabbly Connect integration unlocks every tool in their catalogue. If your team uses it, you can pipe leads from it into Makanify in minutes.

HsfZMTCRTSGSWWSNAand many more

Anything else can plug in via webhook or REST API.

Anything else can plug in via webhook or REST API in a few minutes. Walk-ins land directly from the Makanify mobile app at the gate or sales gallery.

From submit to follow-up

The journey every lead takes, while the buyer is still on the page.

Inquiry to assigned rep in real time, with AI scoring, routing rules, and a Meta-approved WhatsApp acknowledgement, all without any human in the loop.

1
Step 01
Buyer submits
Portal, ad, walk-in, or your own website
2
Step 02
Webhook fires
Source pushes the lead straight into Makanify
3
Step 03
AI scores
0 to 100 score, locality, configuration match
4
Step 04
Auto-routed
Round robin, locality rule, or builder-specific
5
Step 05
WhatsApp sent
Meta-approved template lands on the buyer's phone
6
Step 06
Rep on it
Push notification + open lead card on mobile
The result
Inquiry to working lead, before the buyer leaves the page.
No batching. No overnight imports. No missed sales windows. Your rep is on the lead while the buyer is still warm.

Outcome at the end of the timeline

New lead · just now

Live

Aarav Mehta

3 BHK Powai · ₹2.5 to 3 cr

Score84

SourceMagicBricks
LatencyReal time
AI score84 / 100 · Hot
Assigned toPriya Sharma
WhatsAppSent · template Welcome 01
StatusWorking

HotRound robinWA sentMobile-ready

Latency

Real time

AI score

0 to 100

Routing

Auto

Why Makanify

Lead capture built for Indian real estate, not retrofitted.

The same lead capture, AI scoring, and routing that builders, channel partners, and brokers across Mumbai, Pune, Bengaluru, Hyderabad, Ahmedabad, and Delhi NCR run their day on.

Native

Built around Indian portals

99acres, MagicBricks, Housing, and NoBroker work the day you switch on. Generic CRMs need weeks of webhook plumbing before the first lead lands.

Pabbly

Connect any other tool, fast

Pabbly Connect support means your team can wire up CRMs, billing, calendars, forms, and chat tools without writing code.

0 to 100

AI scoring with real estate context

Scores leads on source, intent, locality, configuration, and prior conversion patterns from across our customer base.

i18n

Indian English, Hindi, regional input

Mixed-language inputs parse correctly. Names, locality strings, and configuration tags do not get mangled in the pipeline.

Live

Real-time, not batch

Inquiries land in Makanify the moment your buyer submits. No delay, no overnight imports, no missed sales windows.

Audit

DPDP-aligned by default

Lead consent, source, and timestamp captured on every record. Audit trail for every assignment and route change.

Built for

Who Makanify lead capture is built for

Developers

For

Builders

Capture from every portal you advertise on, plus your website and walk-in register. Match leads to specific projects and units automatically.

Learn more

CP firms

For

Channel partners

Capture across multi-builder inventory. Route by buyer's preferred locality, configuration, and budget. Track commissions on every booking.

Learn more

Brokerage

For

Brokers

Capture from every portal you list on. Auto-match to your property listings. Share on WhatsApp in one tap with branded messages.

Learn more

See lead capture configured on your data

FAQs

Lead capture questions

99acres, MagicBricks, Housing.com, NoBroker, Meta Lead Ads (Facebook and Instagram), Google Lead Form Ads, and custom website forms via webhook. Plus walk-in registers via the mobile app. Setup per source takes 10 to 30 minutes.

Trusted by builders, channel partners and brokers across India

Ready to take your real estate sales from chaos to closed?

Book a 30-minute personalised demo. We will walk you through Makanify on your data, your projects, and the way you actually sell.

Book a free demo Or call us: +91 999 833 4001

Real estate lead capture from every Indian source, answered before the buyer switches tabs.

The first to call wins. The rest get ignored.

Connect every place a lead can come from. Then the long tail too.

Every Indian portal your team already advertises on.

Plus thousands of apps your team already uses.

The journey every lead takes, while the buyer is still on the page.

Buyer submits

Webhook fires

AI scores

Auto-routed

WhatsApp sent

Rep on it

Lead capture built for Indian real estate, not retrofitted.

Built around Indian portals

Connect any other tool, fast

AI scoring with real estate context

Indian English, Hindi, regional input

Real-time, not batch

DPDP-aligned by default

Who Makanify lead capture is built for

Builders

Channel partners

Brokers

Lead capture questions

Ready to take your real estate sales from chaos to closed?