The first CRM built for Indian realtor associations.
NAAR uses it. CREDAI chapters can. NAR India regional bodies can. Any realtor association in India that wants to turn its membership from a list of names into a working sales network can deploy Makanify across their member base. Member directories, shared inventory exchanges, association-wide lead pools, and member training programs, on one platform.
NAAR · Member network
312 verified firms · live
Listing shared · 3 BHK Bopal
Listings shared
1.2k
Co-broking deals
84
Avg payout
5d
If you run a realtor association, you already know this gap.
Indian realtor associations do excellent work on policy, advocacy, and education. Where most associations struggle is in giving their members a working set of tools. The day-to-day technology that members use to actually sell real estate is fragmented across the membership.
12+
tools
across the membership, no common data layer
Some members use Sell.Do. Others use Zoho. Many use spreadsheets and WhatsApp groups. The association cannot deliver shared services across this fragmentation.
0
audit trail
for inventory exchange across members
Member A has a perfect property for Member B's buyer. Neither knows. Co-broking happens informally on WhatsApp, with frequent disputes. The association adds no measurable value to liquidity.
1
PDF / year
is the member directory today
The directory lives as a PDF on the association website, updated annually. Buyers, builders, and partners cannot find members reliably. New members onboard slowly because there is no digital identity infrastructure.
2
workshops / yr
is not an ongoing capability
The association runs occasional workshops. There is no platform for ongoing skill-building, no certification path, no library of training material that members can consume in their own time.
What changes when an association deploys Makanify.
Six capabilities that turn a list of member names into a working sales network. Members keep their data; the association gets the network view.
Privacy-first CRM
Association-wide CRM, with member-level data privacy
Every member firm operates inside their own Makanify workspace with full data privacy. The association sees aggregate data only (member counts, activity levels, inventory flow) without seeing any individual member's lead pipeline. Members get the full Makanify CRM. The association gets a network view.
Access matrix
Live| Feature | Admin | Sales Head | Team Lead | Agent | CP |
|---|---|---|---|---|---|
| All leads | Full | Full | Team | Own | Scoped |
| Reports | Full | Full | Team | Partial | None |
| Pricing | Full | Full | Partial | Partial | None |
| Export | Full | Full | Partial | None | None |
| Settings | Full | Partial | None | None | None |
| Billing | Full | None | None | None | None |
Inventory exchange
Shared inventory exchange across the membership
Members opt-in their property listings to the association-wide inventory exchange. Other members see the listings (with role-based visibility configurable by the listing member). Co-broking arrangements happen on platform with audit trails. Commission disputes drop. Inventory liquidity rises.
Builder
Skyline Realty
37 active CPs
Powai CP
8 deals
Andheri CP
5 deals
Thane CP
3 deals
BKC CP
11 deals
Borivali CP
6 deals
Pune CP
4 deals
Member directory
Member directory with verified profiles
Every member firm has a verified Makanify profile: contact information, specialisations, areas of operation, license details, customer references. The directory is searchable, real-time, and embeddable on the association's own website.
NAAR · Member directory
312 verifiedShreepath Realty
✓ VerifiedAhmedabad · Resale + Primary
Surat Realtors
✓ VerifiedSurat · Channel partner
Vadodara Homes
Vadodara · Resale
Rajkot Properties
✓ VerifiedRajkot · Primary inventory
Lead pool
Association-wide lead pool
The association can run lead generation campaigns (paid, organic, referral) and route the leads into a shared pool. Members claim leads on a first-come or fair-distribution basis. Conversion data flows back to the association for ROI reporting on the lead generation spend.
Academy
Member onboarding and training infrastructure
Onboard new members through a guided flow that includes Makanify training. Maintain a library of association-specific training content. Track member capability and certification status. Run training programs through Makanify Academy, association-branded.
Makanify Academy · NAAR-branded
RERA fundamentals
82% completeWhatsApp Business API
CertifiedLead scoring 101
Active · 47 membersCompliance + reporting
Compliance and reporting at the association level
Aggregate compliance status across the membership for RERA, GST, and DPDP. Generate association-level reports on member activity, transaction volumes, and complaint resolution. Build a credibility story for the broader real estate industry.
Association compliance
312 membersRERA filings
94%
GST compliance
100%
DPDP readiness
67%
Quarterly report ready · 2026-04-01
Access matrix
Live| Feature | Admin | Sales Head | Team Lead | Agent | CP |
|---|---|---|---|---|---|
| All leads | Full | Full | Team | Own | Scoped |
| Reports | Full | Full | Team | Partial | None |
| Pricing | Full | Full | Partial | Partial | None |
| Export | Full | Full | Partial | None | None |
| Settings | Full | Partial | None | None | None |
| Billing | Full | None | None | None | None |
What your team did
Picked up the calls, ran the site visit, captured KYC at booking. The conversations Indian buyers expect from a real human.
What Makanify did
Captured every lead. Scored every prospect. Drafted every document. Tracked every milestone. Logged every commission.
What was eliminated
Spreadsheet updates. Word demand letters. WhatsApp commission disputes. Monday-morning status pulls. Forgotten follow-ups.
Live with NAAR. Built for what comes next.
Makanify is the official CRM partner of NAAR, the North Ahmedabad Association of Realtors. This is the first such partnership in India between a real estate CRM platform and a realtor association.
Through the NAAR partnership, member firms get exclusive access to the Makanify platform, association-wide pricing, shared inventory exchange across NAAR members, and faster broker payouts on co-broking arrangements. The partnership creates a model that any other Indian realtor association can replicate.
Read the full NAAR partnership storyFact 1
First-of-its-kind partnership
The Makanify NAAR partnership is the first formal CRM platform partnership of its kind for an Indian realtor association. The model is now available for CREDAI chapters, NAR India regional bodies, and other regional realtor associations.
Fact 2
Member benefits beyond software
NAAR members get exclusive Makanify pricing, shared inventory exchange, the Partner Network for co-broking, and association-branded training through Makanify Academy.
Fact 3
Built for the long term
The partnership operates under the Realtor Association Program, with structured onboarding, dedicated success management, and roadmap influence on Makanify product priorities.
Who Makanify for Realtor Associations is built for
Established realtor associations
NAAR, CREDAI chapters, NAR India regional bodies, and other established realtor associations across India. Typical association size: 50 to 5,000 member firms.
Builder associations and developer councils
Associations of real estate developers and builders that want to deliver shared technology infrastructure to member firms. Examples include CREDAI chapters at the city or state level.
Regional networks and broker associations
Smaller regional networks and city-level broker associations that want to professionalise their member base and deliver inventory exchange and lead pool services.
Run Makanify on your own servers.
Realtor associations and federations with thousands of member firms and policy-grade data governance. For these teams, Makanify offers self-hosted / on-premise deployment, deep customisation, and enterprise-grade security on a custom contract.
Custom pricing. Typical engagement: 25+ users, security review, and a dedicated implementation plan.
Self-hosted on your infrastructure
Run Makanify inside your own VPC, on-premise data centre, or sovereign cloud. Your data stays on hardware you control. We support AWS, Azure, GCP, and on-prem Linux deployments.
Custom modules and integrations
Bespoke workflows, ERP connectors (SAP, Tally, Microsoft Dynamics), single sign-on (SAML, Okta, Azure AD), private APIs, and white-label options. Tailored to how your enterprise actually operates.
Enterprise security and SLAs
DPDP, ISO 27001, and SOC 2 alignment. Role-based access at scale, audit logs, encryption at rest and in transit, signed DPAs, and uptime SLAs with dedicated success management.
Frequently asked questions
- Makanify for Realtor Associations is built for any Indian real estate body that coordinates a member network of brokers, channel partners, or builders. This includes NAAR (live customer), CREDAI chapters at city and state levels, NAR India regional bodies, and other regional realtor associations. The platform is purpose-built for the Indian regulatory and market context.
Ready to take your real estate sales from chaos to closed?
Book a 30-minute personalised demo. We will walk you through Makanify on your data, your projects, and the way you actually sell.